Centric DXB Talks About ‘Social Media’ with Branding In Asia


Centric DXB’s chief media officer shared the 4 Social Media Developments to Watch with Branding In Asia. He fixates on the four strategic business model shifts that speak to the presumptuous weakness of conversion efficacy.

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Sourav Ganguly

About the Author Sourav Ganguly

Sourav Ganguly is the chief media officer at Centric. Leading a ten-man team of optimizers, planners, and strategist, he worked with clients to deliver significant returns on marketing investment. He can be reached on [email protected]