3. Shed the Clutter Healthcare business owners with no clue of advertising need to stop doing what everyone else is doing. Yes, surgery method A may be the best practice, but slapping a logo and smiling picture may not work for your business. Focus on a bold headline, call to action, easy navigation, entry forms, and more to improve strategies for conversion rate optimization.
4. Teach, Don’t Sell Sponsor special events, give away advice for free, give credit to caregivers and celebrate moms & dads. Be the advocate for quality of life and stand out by doing what your competitors wouldn’t dare – develop and share content. Use Google Keyword Planner to determine what people in your country or area are searching and see if your practice best fits as a solution to their concerns. Blog about it and distribute it to your target segment.
5. Virtual Receptionist For just US$ 250 a month, you can have a receptionist that never tires, works 24/7, works weekends, during holidays, and after hours. She will follow up with patients, manage your schedule, and help with remarketing. This takes customer service and after sales service to a whole new level of attentiveness and care. And once again, doing so will definitely help your healthcare business stand out from the rest. So what are you waiting for? Differentiate your business voice and offer by investing in these five strategies to attract more footfall today.